October 15, 2010
Sony Life Insurance Co., Ltd., a wholly owned life insurance subsidiary of Sony Financial Holdings, will commence sales of a new product, Whole Life Nursing-care Insurance (reduced surrender value) as well as Lump-sum Payment Nursing-care Riders on November 2, 2010. By adding such reasonably priced nursing-care insurance products, these new offerings are in line with Sony Life's efforts to meet diverse customer needs.
Moreover, Sony Life will apply a Discount Rider for Nonsmokers and Others in Excellent Health to Decreasing Term Life Insurance (including riders), which has been already applied to family income insurance. Customers who satisfy Sony Life's required health and smoking criteria will be able to reduce their insurance premiums.
Note: This is an English-language summary of a Japanese announcement made by Sony Life on October 15, 2010. The summary was prepared by Sony Financial Holdings Inc. solely for the convenience of non-Japanese readers.