November 20, 2009
Sony Assurance Inc., a wholly owned non-life insurance subsidiary of Sony Financial Holdings, today announced the donation of solar power generators "Sorabear Power Generation Equipments" to the Souzou-no-Mori Nursery School located in Tochigi prefecture in November 2009. This donation is part of the Sorabear Smile Project* managed by the Sorabear Foundation, a non-profit organization engaged in global warming prevention and green power promotion activities.
Since March 2009, Sony Assurance has initiated this program** to install solar power generators at kindergartens and nursery schools across Japan, which capitalizes on its unique automobile insurance premiums to support the Sorabear Smile Project.
Three months after the start of the program, Sony Assurance had contributed an amount sufficient to cover the cost and installation of a Sorabear Power Generation Equipments which it donated to the Souzou-no-Mori Nursery School.
This solar power generator is expected to generate 3,093 kilowatt-hours of green electricity per year, which is approximately 54% of the nursery school's annual power consumption.
Sony Assurance will continue to participate in the donation program and encourage children to get involved in environmental conservation through the installation of Sorabear Power Generation Equipments at other kindergartens and nursery schools across Japan.
* A project that encourages children to get involved in environmental conservation by installing Sorabear Power Generation Equipments at kindergartens and nursery schools across Japan via donations from companies and individuals.
** A donation program based on the concept of "covering only the distance driven." Sony Assurance's automobile insurance premiums are calculated on the basis of the estimated distance driven in a year, which is forecast by customers when they purchase a new policy. Policyholders whose actual distance driven is less than their forecasted, are considered to be contributing to environmental conservation through this reduction in the estimated emission of carbon dioxide. Sony Assurance will further enhance its policyholders' contribution to environmental conservation by donating ¥1 per 100 kilometers of distance not driven to the Sorabear Foundation.
Note: This is an English-language summary of a Japanese announcement made by Sony Assurance on November 20, 2009. The summary was prepared by Sony Financial Holdings Inc. solely for the convenience of non-Japanese readers.