Sony Assurance Increases Discount on Online Automobile Insurance Contracts
January 30, 2009
Sony Assurance Inc., a wholly-owned non-life insurance subsidiary of Sony Financial Holdings, today announced that it will increase its discount on automobile insurance contracts concluded online from the current ¥3,000 to ¥5,000. The new discount will be available for new customers who complete the entire contract process on line—from price quotations through to application—and whose contracts start on or after February 1, 2009.
Sony Assurance's number of automobile insurance policies in force has grown steadily, surpassing 1 million policies at the end of December 2008. We believe this growth is the result of customer awareness of Sony Assurance's quality service as well as their satisfaction with the company's reasonable pricing, which is in line with consumers' recent cost-consciousness.
Going forward, Sony Assurance will keep striving to enhance its services and the quality of its offerings.
Sony Assurance's Discount on Online Contracts on or after February 1, 2009
| For new customers who conclude contracts on line with Sony Assurance | |
|---|---|
| A discount of ¥5,000 will be provided when customers complete the entire contract process on line—from quotation of prices through application. | |
| A discount of ¥1,000 will be provided when customers conduct only application procedures on line. | |
| For customers who renew their contracts on line with Sony Assurance | |
| A discount of ¥2,000 will be provided when customers renew their contracts on line. | |
Reference:
- The ratio is the total of customers who conclude new contracted and those who renew their contracts.
- The figure for FY2000 is calculated based on data during and after August 2000, when these procedures for contract renewal were introduced.
Note: This is an English-language summary of a Japanese announcement made by Sony Assurance on January 30, 2009. The summary was prepared by Sony Financial Holdings Inc. solely for the convenience of non-Japanese readers.
