1.Basic Management Policies
The Sony Financial Holdings Group positions its corporate vision and philosophy as the basic policy for setting management strategy and expediting management decision-making initiatives. For additional information concerning the corporate vision and philosophy of the Group, click here.
2.Medium- to Long-Term Management Strategies
The Sony Financial Holdings Group aims to maximize the corporate value of the Group over the medium to long term by implementing the management strategies outlined below.
(a) Sustainable and Stable Growth of Group Companies
| Sony Life | Sony Life provides detailed consulting and follow-up services through life insurance professionals-Lifeplanner sales employees and Partners (independent agencies)-who have broad-ranging expertise and extensive experience in such areas as economics, finance and taxation. Sony Life strives to strengthen its capabilities and hone its competitive edge in the individual life insurance market by providing value in a way that only Sony Life can. |
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| Sony Assurance | Capitalizing on the strengths of its position as a direct insurance provider that communicates with each of its customers directly via the Internet and the telephone, Sony Assurance precisely understands customer opinions and needs, and provides products and services from a customer viewpoint. Sony Assurance aims to increase its income from insurance premiums by offering reasonably priced insurance premiums realized by risk-segmented products and operational efficiency. |
| Sony Bank | Sony Bank is an Internet bank that targets individual customers. By maximizing information technologies, Sony Bank works to provide fair and highly convenient financial products and services. By ensuring its trustworthiness in such ways, Sony Bank is working to expand its operations further. |
(b) Fostering Synergies among Group Companies
In addition to the growth of each company within the Group, we seek to enhance synergies among the Group companies. Such efforts include the joint offering of products and services, the sharing of distribution channels and infrastructure and collaboration on client bases. By raising intra-group synergies, Sony Financial Holdings aims to offer customers attractive and high-value-added products and services that are unmatched by conventional financial institutions.
(c) Expanding into New Business Fields beyond Existing Boundaries
Through the growth of Group companies and increased synergies within the Group, we aim to move beyond the traditional boundaries of the Group. We are looking into aggressive advancements in new business fields, which enables us to raise our corporate value even further.
