About Sony Financial Holdings Inc.
About Sony Financial Holdings Inc.
| Company Name | Sony Financial Holdings Inc. | ||||||||||||||||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Established | April 1, 2004 | ||||||||||||||||||||||||||||
| Head Office | 1-1, Minami Aoyama 1-chome, Minato-ku, Tokyo, Japan (Access Map) | ||||||||||||||||||||||||||||
| Business | Management control of subsidiaries (life insurance companies, non-life insurance companies, banks and others) specified by the Insurance Business Law of Japan and the Banking Law of Japan and all duties incidental to that role. | ||||||||||||||||||||||||||||
| Common Stock | ¥ 19,900 million | ||||||||||||||||||||||||||||
| Number of Shares Outstanding |
2,175,000 shares | ||||||||||||||||||||||||||||
| Directors and Statutory Auditors |
|
(As of Jun. 23, 2009)
History of the Sony Financial Holdings Group
| Aug. 1979 |  |
Sony Prudential Life Insurance Co., Ltd. (the present Sony Life) is established as a joint venture between Sony Corporation and the Prudential Insurance Company of America ("Prudential") |
|---|---|---|
| Apr. 1981 | |
Sony Prudential Life commences operations and introduces the Lifeplanner® system |
| Oct. 1986 | |
Sony Prudential Life launches sales of variable life insurance (whole-life protection) |
| Jul. 1987 | |
Sony Prudential Life reaches agreement with Prudential to terminate joint venture contract |
| Sep. 1987 | |
Sony Prudential Life changes corporate name to Sony Pruco Life Insurance Co., Ltd. (the present Sony Life) |
| Oct. 1989 | |
Sony Pruco Life establishes independent agency system |
| Apr. 1991 | |
Sony Pruco Life changes corporate name to Sony Life Insurance Co., Ltd. |
| Apr. 1992 | |
Sony Life commences sales of comprehensive medical insurance |
| Jun. 1998 |  |
Sony Insurance Planning Co., Ltd. (the present Sony Assurance) is established |
| Aug. 1998 | |
Sony Life establishes  Sony Life Insurance (Philippines) Corporation in the Philippines |
| Apr. 1999 | |
Sony Life commences sales of whole-life comprehensive medical insurance |
| Sep. 1999 | |
Sony Insurance Planning changes corporate name to Sony Assurance Inc. Sony Assurance begins writing automobile insurance policies via the Internet |
| Oct. 1999 | |
Sony Assurance begins writing automobile insurance policies over the telephone |
| Apr. 2001 |  |
Sony Bank Inc. is established |
| Apr. 2001 | |
Sony Assurance opens Claim Service Center |
| May 2001 |  |
Sony Life's Lifeplanner® sales employees commence sales of Sony Assurance's automobile insurance |
| Jun. 2001 | |
Sony Bank commences operation (products comprise ordinary yen deposits, yen time deposits, investment trusts and card loans) Sony Bank launches MONEYKit® service site |
| Sep. 2001 | |
Sony Bank starts handling foreign currency deposits |
| Mar. 2002 | |
Sony Bank starts offering mortgage loans |
| Mar. 2002 | |
Sony Life commences underwriting of group credit life insurance for mortgage loans extended by Sony Bank |
| Jun. 2002 | |
Sony Assurance begins offering medical and cancer insurance |
| Jun. 2002 | |
Sony Bank begins offering special-purpose loans |
| Jun. 2002 | |
Sony Assurance opens Sapporo Customer Center |
| Apr. 2004 |  |
Sony Financial Holdings Inc. is established. Sony Life, Sony Assurance and Sony Bank become subsidiaries of Sony Financial Holdings Inc.(  PDF / 41KB) |
| Jun. 2004 | |
Sony Bank commences sales of individual annuities offered by Sony Life |
| Oct. 2004 | |
Sony Assurance begins offering fire insurance to mortgage loan customers of Sony Bank |
| Dec. 2004 | |
Sony Life's Lifeplanner® sales employees begin introducing Sony Bank's mortgage loans |
| Jul. 2005 | |
Sony Life registers Lifeplanner Value® trademark |
| Sep. 2005 | |
Purchase of shares in Sony Bank (Sony Financial Holdings' share ownership increases from 84.2% to 87.4%)(PDF / 43KB) |
| Dec. 2005 | |
Sony Bank begins handling credit card settlements |
| Dec. 2005 | |
Sony Bank commences securities intermediary service |
| Feb. 2006 | |
Capital Increase of Sony Bank through allocation of new shares (Sony Financial Holdings' share ownership increases from 87.4% to 88.0%)(PDF / 44KB) |
| Apr. 2006 | |
Sony Assurance launches "Customers and Sony Assurance Communication Site" (Japanese only) |
| Jun. 2006 | |
Sony Bank launches mobile banking service |
| Sep. 2006 | |
Sony Life opens Life Planning SQUARE showroom in Ginza Sony Building |
| Sep. 2006 | |
Sony Life ties up with Watami Co., Ltd. in the nursing care field |
| Oct. 2006 | |
Sony Bank begins offering new card loans |
| Oct. 2006 | |
Sony Life completes construction of Sony City building, the new headquarters of Sony Corporation |
| Jun. 2007 | |
Sony Bank establishes a wholly-owned subsidiary, Sony Bank Securities Inc. |
| Aug. 2007 | |
Sony Life establishes "AEGON Sony Life Planning Co., Ltd."(PDF / 44KB) |
| Oct. 2007 | |
Sony Bank launches securities intermediary services through Sony Bank Securities. Sony Bank Securities starts operation. |
| Oct. 2007 | |
Sony Financial Holdings lists on the First Section of the Tokyo Stock Exchange |
| Dec. 2007 | |
Sony Life obtains permission to handle banking agency business for Sony Bank |
| Mar. 2008 | |
Purchase of shares in Sony Bank and conversion to wholly-owned subsidiary. (Sony Financial Holdings' share ownership increases from 88% to 100%) |
| May 2008 | |
Sony Bank starts foreign exchange margin transactions |
| Jul. 2008 | |
Sony Assurance Opens its Sapporo Claims Service Center for Receiving Accident Reports |
| Aug. 2008 | |
Sony Bank ties up with Seven Bank, Ltd. in banking agency business |
| Sep. 2008 | |
Sony Financial Holdings Obtains AA- Issuer Rating(PDF / 48KB) |
| Oct. 2008 | |
Sony Life opens its representative office in Beijing, PRC |
| Oct. 2008 | |
Sony Bank Starts Handling Credit Cards with Dual-Currency Settlement Function |
| Jan. 2009 | |
Sony Assurance launches sales of pet insurance |
| Mar. 2009 | |
Sony Assurance Begins to Offer Car Life Discount Service |
| May 2009 | |
Sony Assurance launches sales of overseas travel accident insurance |
| Jun. 2009 | |
Sony Assurance launches sales of New Cancer Treatment Insurance through alliance with SECOM Insurance |
| Jul. 2009 | |
Sony Life opens a representative office in Taipei, ROC |
| Aug. 2009 | |
Sony Bank begins to offer Margin Trading |
| Aug. 2009 | |
AEGON Sony Life Insurance Company gains final approval to launch business in Japan(PDF / 37KB) |
| Dec. 2009 | |
Sony Life commences sales of ASLIC's Variable Individual Annuity Products |
| Dec 2009 | |
Sony Bank Securities commences contract for Difference Services |
Organizational Chart
(As of Apr. 1, 2009)
About Sony Financial Holdings Inc.
