About Sony Financial Holdings Inc.
|Company Name||Sony Financial Holdings Inc.|
|Established||April 1, 2004|
|Head Office||1-1, Minami Aoyama 1-chome, Minato-ku, Tokyo, Japan
|Business||Management control of subsidiaries (life insurance companies, non-life insurance companies, banks and others) specified by the Insurance Business Act of Japan and the Banking Act of Japan and all duties incidental to that role.|
|Common Stock||¥ 19,900 million|
|Number of Shares Outstanding||435,000,000 shares|
|Directors and Statutory Auditors||
|Articles of Incorporation||Articles of Incorporation (PDF 310KB)|
(As of Apr. 1, 2015)
*Outside Directors and Outside Statutory Auditors are based on the rules of the Companies Act of Japan.
*Independent Directors are based on the rules of Tokyo Stock Exchange.
Corporate Vision and Philosophy
The Sony Financial Group seeks to become the most highly trusted financial services group by customers. To this end, the Group will combine many different financial functions (savings, investment, borrowing, and protection) to provide high-value-added financial products and high-quality financial services that meet every customer's financial needs.
Put the Customer First
We will provide financial products and services that satisfy customers by embracing their individual views, to ensure that we help them lead prosperous lives with financial security.
Give Back to Society
We believe that a special commitment to the public good is demanded of a financial services company. Conscious of this, we will realize our vision by upholding the highest level of ethics and a strong sense of purpose, and thereby give back to society. In addition, we will fulfill our responsibilities as a good corporate citizen and member of society.
Strive for Originality
We will constantly strive to come up with fresh ideas from basic principles as we pursue creativity and innovation, instead of merely following custom and convention.
Foster an Open Corporate Culture
We believe that every employee's contribution is important to develop our ideal of a financial services company. We will thus foster an open corporate culture where employees can freely express their individuality and demonstrate their abilities to the fullest.
History of the Sony Financial Group
|Aug. 1979||Life||"Sony Prudential Life Insurance Co., Ltd." (Sony Prudential Life, currently Sony Life) is established|
|Apr. 1981||Life||Sony Prudential Life commences operations with the launch of Lifeplanner system|
|Jul. 1987||Life||Sony Prudential Life agrees with Prudential Financial, Inc. to terminate joint venture|
|Apr. 1991||Life||Sony Pruco Life Insurance Co., Ltd. (renamed from Sony Prudential Life in September 1987) changes name to "Sony Life Insurance Co., Ltd."(Sony Life)|
|Jun. 1998||Non-Life||"Sony Insurance Planning Co., Ltd." (Sony Insurance Planning, currently Sony Assurance) is established|
|Aug. 1998||Life||Sony Life establishes "Sony Life Insurance (Philippines) Corporation" as a wholly owned subsidiary in the Philippines|
|Sep. 1999||Non-Life||Sony Insurance Planning changes its name to "Sony Assurance Inc." (Sony Assurance)
Sony Assurance launches sales of automobile insurance (Sales commenced over the Internet in September and terephone in October)
|Apr. 2001||Banking||"Sony Bank Inc." (Sony Bank) is established|
|Jun. 2001||Banking||Sony Bank commences operations
Sony Bank launches the "MONEYKit" service site
|Jun. 2002||Non-Life||Sony Assurance launches sales of medical and cancer insurance|
|Apr. 2004||Holdings||"Sony Financial Holdings Inc." (Sony Financial Holdings) is established as a financial holding company|
|Jun. 2007||Banking||Sony Bank establishes "Sony Bank Securities Inc." (Sony Bank Securities) as a wholly owned subsidiary|
|Aug. 2007||Life||Sony Life establishes "AEGON Sony Life Planning Co., Ltd." (AEGON Sony Life Planning, currently AEGON Sony Life Insurance)|
|Oct. 2007||Holdings||Sony Financial Holdings is listed on the First Section of the Tokyo Stock Exchange|
|Oct. 2008||Life||Sony Life opens a representative office in Beijing (*Closed in Jul. 2014)|
|Jul. 2009||Life||Sony Life opens a representative office in Taipei|
|Aug. 2009||Life||AEGON Sony Life Planning obtains life insurance business license from the Financial Services Agency and changes its name to "AEGON Sony Life Insurance Co., Ltd." (AEGON Sony Life Insurance)|
|Oct. 2009||Life||Sony Life establishes "SA Reinsurance Ltd." (SA Reinsurance) in British Bermuda as a reinsurance company specializing in variable annuities|
|Feb. 2010||Life||Sony Life establishes "LIPLA Co., Ltd.," a wholly owned subsidiary, to operate shop-style insurance agency as its directly run sales agency|
|May 2010||Group||Sony Life begins sales of the products of Sony Life, Sony Assurance and Sony Bank through "LIPLA" shop-style insurance agency|
|Jun. 2010||Banking||Sony Bank opens its first over-the-counter branch called "Housing Loan Plaza"|
|Apr. 2011||Holdings||Sony Financial Holdings conducts stock split and adopts share unit system|
|Jul. 2011||Banking||Sony Bank acquires a 57% equity interest in SmartLink Network,Inc.|
|Aug. 2011||Banking||Sony Bank opens a representative office in Sydney (*Closed in Oct. 2013)|
|Aug. 2012||Banking||Sony Bank transfers all Sony Bank Securities' shares to Monex Group, with the aim of enhancing financial products intermediary services by strengthening business alliance with Monex Group|
|Dec. 2012||Life||Sony Life transfers the business of Sony LifeInsurance (Philippines)Corporation, a wholly owned subsidiary of Sony Life, to Paramount Life & General Insurance Corporation|
|May 2013||Life||LIPLA transfers the life insurance operations to Tokyu Insurance Consulting Co., Ltd. (LIPLA discontinues its operations related to the non-life insurance and banking agency businesses)|
|Nov. 2013||Holdings||Sony Financial Group enters nursing care business (Acquired Senior Enterprise Corporation as a wholly owned subsidiary of Sony Financial Holdings)|
|Apr. 2014||Lifecare||"Sony Lifecare Inc." is established as a holding company to oversee the Group’s operations in the nursing care business|
|Oct. 2014||Lifecare||Senior Enterprise Corporation changes its name to "Lifecare Design Inc."|
|Apr. 2015||Banking||SmartLink Network changes its name to "Sony Payment Services Inc."|